About ParticleSearch

Search infrastructure that takes search seriously.

ParticleSearch exists because search is one of the most important parts of a storefront, and one of the least understood. We build the infrastructure that helps merchants improve discovery, stay synced with their catalog, and understand how search is performing.

Shopify's built-in search was designed as a fallback, not a revenue driver. Most alternatives are overengineered. ParticleSearch is focused by design.

Search is a revenue channel, not a feature.

When shoppers cannot find products, sessions end without a visible failure. That makes search expensive to ignore and easy to underinvest in.

Speed means nothing if results are wrong.

Fast retrieval by itself is not enough. Search infrastructure needs to understand product detail, variant intent, and catalog freshness.

Merchants deserve visibility, not mystery.

The same system that powers storefront search should help your team understand queries with no results, ignored results, and sync gaps.

Who we're for

Storefronts from the first 10 products to 100,000+ SKUs.

ParticleSearch is built for Shopify merchants who want search that performs like infrastructure, not an afterthought. The same platform serves emerging stores and high-volume catalogs without changing the install or pricing model.

Emerging brands Multi-SKU catalogs B2B & technical

From your first 10 products to 100,000+ SKUs.

The infrastructure scales without requiring you to repurchase or renegotiate.

Really shines once you hit 100+ products.

Search speed directly moves the needle on conversion rate. ROI compounds with scale.

Teams that want infrastructure that just works.

Enterprise-grade search without the enterprise overhead. Install, sync, and review.

Operating principles

The standards we hold the product to.

< 20ms

Fast enough to feel immediate

Built for 1 to 20ms storefront search latency.

~1s

Fresh enough to trust

Catalog changes reach search in about a second.

Visible

Visible enough to improve

Search behavior surfaces back to the merchant team.

Scoped

Focused enough to stay clean

We build search infrastructure, not every store operation.

How it works

High-performance search technology. Real-time sync. Clean privacy.

ParticleSearch uses a high-performance search engine designed for massive scale. A real-time sync pipeline powered by Shopify webhooks keeps the index current, and a lightweight widget deploys without touching theme code.

We do not sell data or build user profiles. We index your catalog and deliver search results. That is the full scope.

Data flow

Shopify webhook

Product changes fire a webhook

Sync pipeline

Index updates in ~1 second

Search retrieval

Sub-20ms query response

Storefront widget

Results appear on your theme

Why we built this

Merchants already invest in every other part of the storefront stack. Search deserves the same seriousness.

ParticleSearch is our answer: search infrastructure that performs well on the storefront and gives the merchant team behind it the visibility they need.